This is not an exhaustive list, nor is it in any particular order, but below are some basic things you should check before launching any site.
Website Launch Audit | Status |
Validate your code (ref: W3C Validator, W3C CSS Validator, WDG HTML Validator, CSSCheck, Web Page Purifier, robots.txt Validator) | |
See how your site looks to search engine spiders (ref: Lynx Viewer, Summit Media Spider Simulator, SEO Book Spider Test) | |
Analytics program in place and generating reports | |
Test site functionality with JavaScript disabled | |
See how your site looks in different browsers and screen resolutions (ref: Browsershots, iCapture, Mac Screenshot Generator, Browser Cam, NetMechanic Browser Photo, ) | |
Check for broken links (ref: W3C Link Checker) | |
Change font-size on browser and see how it affects the look of the site (proportions, menu distortions, etc.) | |
RSS Feeds (if any) working properly | |
Site map generated | |
Set up a site monitoring service | |
Email server is configured properly, including with SPF and SenderID | |
Check your meta tags for search engine compatibility | |
Evaluate how well your site is optimized at Website Grader and WebsiteOptimization.com; also check out the Search Engine Preparedness Tool and check out the seomoz.org Page Strength tool | |
Check your website for adherence to accessibility standards at Cynthia Says Portal or WebXACT | |
Test for quality, accessibility, and privacy issues at WebXACT | |
Test how your site will load on a dialup connection using Sloppy (slow proxy for dial-up modem speed simulation) | |
All pages have unique Title and Meta Description tags (bonus: Meta Keywords tailored for each page) |
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