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Beginner’s Guide to Search Engine Optimization

New to SEO? Need to polish up your knowledge? seomoz.org’s The Beginner’s Guide to SEO provides comprehensive information you need to get on the road to professional quality SEO. Chapters include:

Chapter 1: How Search Engines Operate
Chapter 2: How People Interact With Search Engines
Chapter 3: Why Search Engine Marketing is Necessary
Chapter 4: The Basics of Search Engine Friendly Design & … [ Read more ]

Subject: Marketing Your Site

Search Engine Optimization (SEO) Tools

  • WooRank is a brand new service designed to let website publishers and marketers evaluate the SEO-friendliness and other aspects of their Web sites on the fly, free of charge. WooRank evaluates Web sites based on 50 criteria in an automated fashion, free of charge, and provides helpful SEO and other tips. A premium version will be offered in about 3 months: for a yet-to-be-determined

… [ Read more ]

Subject: Marketing Your Site

The Best Damn Web Marketing Checklist, Period!

Stoney deGeyter offers up The Best Damn Web Marketing Checklist, Period!, a master website marketing checklist covering over 400 specific items over 23 topics. These topics include things such as website development, SEO, usability, accessibility, etc. This list doesn’t cover any “how tos,” which are essential ingredients to successful online marketing, but sometimes you need to first know what to do so you can … [ Read more ]

Subject: Marketing Your Site

Improve Deliverability with Email Reputation Tools

Making sure your email reputation is solid can be one of the most important factors in making sure your messages get to. But before you can improve you reputation you must know what it is. Here are three free online evaluation services to help you find out about your email reputation.

  1. IronPort SenderBase

    2. Data source: 100,000 organizations representing 25% of global email

… [ Read more ]

Subject: Marketing Your Site