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Marketing Your Site >> Search Engine Optimization (SEO) and Site Promotion >>

How To Use Video SEO To Jump To The Top Of Google Search Results

"For people who make websites" - A List Apart Magazine explores the design, development, and meaning of web content, with a special focus on web standards and best practices.
HTML Validator is a Mozilla extension that adds HTML validation inside Firefox and Mozilla. The number of errors of a HTML page is seen in the form of an icon in the status bar when browsing. The details of the errors are seen when looking the HTML source of the page.

The extension is based on Tidy and OpenSP. Both algorithms were originally developed by the Web Consortium W3C. Both algorithms are embedded inside Mozilla/Firefox and makes the validation locally on your machine, without sending HTML to a third party server.
This project aims to create an archive of user contributed clip art that can be freely used.
Starting at the beginning, this reference explains everything you need to know about using core JavaScript. It assumes you have the following basic background: a general understanding of the Internet and the World Wide Web and a good working knowledge of HTML. An excellent resource.
Edit your images on the fly online with Splashup, a web-based image editor that integrates with Flickr, Facebook, and Picasa. Splashup offers up a surprising array of image editing tools, far beyond the usual crop of resize and contrast-- you can also edit multiple images, play with filters and layers, use a variety of brushes, and more. Splashup is one of the best image editors in a long line of image editors; i.e., Picnik, Pixoh, and Resizr, to name just a few.[Lifehacker Annotation]
This website will let you:
  • Create an XML sitemap format that can be submitted to Google to help them crawl your website better.
  • Create a Text sitemap to submit to Yahoo.
  • Create a ROR sitemap, which is an independant XML format for any search engine.
  • Generate an HTML site map to allow human visitors to easily navigate on your site.
Clearspring's free Launchpad widget builder lets you easily turn your website's content into a widget which site visitors can use to place your content on all the major social media sites (MySpace, FaceBook, Google, hi5, Live, Yahoo, Wordpress, Blogger, etc.). The service also provides tracking and analysis.
This site features online text and html changing, modifying, converting tools designed to save you time making web pages or preparing text for web publication. If you've ever needed to capitalize sentences or convert line breaks to <p> or <br /> then this site can save you needless manual labor. There are other useful tools as well, like the one to uncompress html to make it readable and the ones to uppercase or lowercase text. Basically, the most common tasks that someone who works in an office or does freelance web development might encounter. Most of the tools have been created using javascript so you should be able to change large amounts of text as the processing is done on your computer instead of being limited by a server script.
Somebody called Google's new Ad Planner tool "Google Trends for Web Sites on steroids," and that's not really an overstatement. Even experienced media planners will want to test-drive this gratis, information-rich planner program that lets you tap into Google's wealth of information and build media plans with just a few clicks.

Create or log in to your Google Account first, then start your research or build a media plan. Choose your country, language, demographic data, likely keywords and sites, then see which sites Google says your audience is likely to visit.

Within the application, you can click on a site and get thumbnails showing relevant data: how the site performs on your chosen demographics, by country, other sites visited, popular keywords, etc. Keep the thumbnails open for fast comparison. Click to view according to audience reach, best matches or composition index to further refine your results. [WDFM Annotation]

SearchStatus is a toolbar extension for Firefox and Mozilla that allows you to see how any website is performing. Designed for the highly specialised needs of search engine marketers, this toolbar provides extensive search-related information about a site, all conveniently displayed in one discreet and compact toolbar.

For every site you visit, SearchStatus lets you view its Google PageRank, Google Category, Alexa popularity ranking, Compete.com ranking, Alexa incoming links, Alexa related links and backward links from Google, Yahoo! and MSN.

The SearchStatus Mozilla/Mozilla Firefox extension appears unobtrusively at the bottom of the browser on the status bar. If you choose to view backward links for a particular page, they open in new tabs in the same browser window. Disable the automatic Google and Alexa queries and they fold away from view.
Free alert service ExactFactor tracks search engine results by key words, and can email anyone interested in how any web site is doing in the battle for the top Google, Yahoo, or Live.com spot. After signing up for an account, you enter one or two web sites and key words to track them by. You'll see an instant report on the site's ranking on each search site, and can hit "Get alerts" to be e-mailed when that site improves, declines, or hits the front page of the search results.

In a TechCrunch guest post, Fliqz CEO Benjamin Wayne reveals some of the secrets of using video to help boost the search results rankings of your website.

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